Effects of Mass Media

During the last century in that respect have been many developments in the evolution of media. The biggest likely being computers and the internet. Computers used to be just giant, chunky, boxes with a sift, a keyboard, and a mouse. They were black as a snail and the graphics were not of the best quality. at a time a days, we have slim and sleek screens that heap be completely touch censored, and voice typing. As easily as faster actance and processing, richly-definition and utmost quality graphics.The internet has g sensation from a slow dial-up yokeion to now being wireless with higher(prenominal)ly fast connections and now people give the bounce connect to the web from almost anywhere in the demesne thanks to Wi-fi, iPads, laptops, t opents and smart ph ones. Smart phones atomic number 18 the reinvigoratedly and improved versions of the not so impressive electric cell phones from the past centuries. What used to be basic buttons and screen flip phones argon now sl im touch-screened phones. instantlys cell phones, or as they are now c completelyed smart phones, can affect high quality photos and videos.They are also capable of downloading applications, or apps, that suspend the user to play high graphic games, watch television and movies. As well as have face-to-face video chatting, text communicate and email. Now all of these changes have greatly influenced not only the American culture, but the entire globe. The high speeds of the internet have do passing in touch with friends and family simple and fast, thanks to text pass and emails. Social networking sites, much(prenominal) as Facebook, Twitter, and MySpace, are a great way of life to stay in touch.These sites allow users to post status updates, upload albums worth of pictures and videos, as well as plan events and send bulge invites. An educational game used by children on computers, tablets and smart phones gives the chance to begin learning at a young age while having gambo l at the same time. The portability of these devices is great for on the go learning. Barcode scanners on smart phone weight button apps, allow users to gain more information on pabulum items and gives the opportunity to make healthier food choices when obtain for groceries.Fitness apps also help users keep track of workouts and set alarm reminders to workout, as well as view videos and tips on how to properly perform exercises. Online purchases make shopping a breeze, people can browse products online, add them to a virtual shopping cart and by just typing in their credit card information they have made their purchase. This ability creates an easier lifestyle for those that have issues with driving and walking. Media convergence, or a process by which previously nonadjacent technologies come to plow tasks and resources, can be thanked for all these great changes.Basically what media convergence is is traditional media combine with e integrate media. A good example of this wou ld be the ability for cell phones to not only take high quality pictures and videos but the opportunity to share them online. Henry Jenkins a media theorist suggested that in that location are five different forms of media convergence. Economic convergence which is when one company uses many different forms of media, something such as a business using commercials, radio and online adds to shop their products.Secondly we have cultural convergence, or when watchword and information pass along through things such as social networking sites, blogs, television, and newspapers. This allows users to comment their own opinions and information. orbiculate convergence involves geographically distant cultures that are able to influence each some other. Technological convergence is the merging of different technologies, such as the cell phones new abilities that was discussed earlier. Lastly would be organic convergence, or multimedia system multitasking, and the natural outcome of the me dia world.Due to todays society being highly dependent on media as it is our main source of communication and other life necessities, the ability to process media messages, or media literacy, is a really important skill to obtain. From a very early age we are all open to media and being a media literate person allows one to chance to interpret these messages in their own way and form their own opinion in this media data track society. As you can see media is a wildly used resource all over the world and as it continues to advance and grow with each century, there is no way of knowing just how farthest things will go with the power of media and knowledge.